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Going global
According to Robert M. Grant, "Internationalization is the most important and
pervasive force changing the competitive environment of business in recent
decades".1 The demand for language
services is increasing as firms of all sizes and
nationalities move aggressively into the global marketplace.
The role of the translator
Translation is by definition a global activity. Despite the many advances in
language technology over the past two decades and the emergence of market
leaders in our industry, translation still requires intellectual skills that
only a skilled craftsman possesses.
A new approach to language projects
Traditionally, translation vendors assemble a team of translators under one
roof and subcontract out parts of the project to freelance workers and small single-language agencies
operating independently. Without a doubt, translators were the first group of
professionals to fully embrace teleworking via the internet and today there are
thousands of them working in small/home offices around the world.
iTRANSLATE, with its virtual office
concept, has moved the process forward by harnessing the skills of a hand-picked group of
individuals in 15 different countries and providing them with the means with
which to work in close collaboration under the control of our project managers
and to share resources in a hitherto impossible way.
1
Contemporary Strategic Analysis, 4th ed.
Blackwell
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